Global Harmonization vs. Standardization: Understanding the Key Differences

Analyzing the impact: Key differences for quality professionals

Harmonizing and standardizing can drastically change your operations and demand a hefty investment. If successful, however, everyone wins:

• Customers across all regions are happy
• Compliance teams can meet expectations more easily
• Products perform as expected
• The business does better financially

Despite the potential upside, there are key differences in the impact global harmonization vs. standardization has on your business. More specifically, in areas like compliance, quality management, customer experience, and how you access and share your data. Be aware of these contrasts before starting your quality transformation journey.

Flexibility vs. rigidity

Both harmonization and standardization require businesses to change. In the case of global harmonization, however, the idea is flexibility. It’s finding common ground within your operation but with room for regional adaptations — adjusting quality management procedures based on where you sell.

For instance, you may have to inspect inventory differently in one country compared to another per specific customer priorities. Alternatively, regulatory requirements could have unique guidelines for product documentation depending on your region.

Standardization allows you to achieve consistency in various aspects of your operation, such as manufacturing technology, materials, quality evaluation, safety protocols, and documentation. This consistency ensures everyone is on the same page and facilitates stricter quality control across all locations. However, standardization doesn’t necessarily negate flexibility. There can still be room for adaptation within standardized processes, especially regarding problem-solving or continuous improvement initiatives.

Customer expectations

In a harmonized approach, you can meet customers where they are. It applies quality standards across borders based on what those local customers care most about. Product features, safety requirements, or primary use cases can vary regionally. Harmonization lets you easily adhere to the rules of the local marketplace — expanding product accessibility while providing those customers a better experience.

While standardization provides a more consistent customer experience through uniformity, it does not necessarily mean you’ll fully meet regional customer needs. For example, let’s say you’re selling a pharmaceutical drug. You might standardize how your label is designed and printed — doing it the same way at every location. While great for the cost and efficiency benefits, you could confuse regional customers if they’re used to specific, local packaging norms. It could even risk medical use errors.

Data management and collaboration

Data sharing across borders becomes easier after harmonization. Assuming you can adapt to the local reporting requirements and get past language barriers, you’ll have a consistent data-sharing system, making collaborating with colleagues and submitting reports to regulatory bodies in other regions easier.

Standardization simplifies all aspects of data management across your business. Ideally, with uniformity, everyone:

• Uses the same tools and systems
• Collects the same data
• Works with the same records
• Adheres to the same governance policies

Therefore, collaboration is easy since everyone is always on the same page (assuming you only operate in one country). Unfortunately, data sharing will have far more complexities if there are regional nuances to consider.

Practical tips for quality pros

Aligning quality management practices across different countries can be complex. The same is true for applying a uniform framework across an entire organization. There are several reasons for this:

• Cost: Implementing standardized practices can be expensive, especially if it requires significant changes to infrastructure or technology.
• Learning Curve: New processes and procedures require training, which can take time and resources.
• Productivity Impact: Extensive changes might disrupt existing workflows and temporarily hinder productivity.

There are upsides, though. Harmonizing your operations across regions can improve your ability to handle regional compliance requirements. Doing so will also allow you to better meet the quality needs of every customer market, both domestic and abroad. With standardization, you can produce more for less while putting yourself in an easy position to scale.

By following these best practices, whether tailoring your quality management system (QMS), prioritizing communication, or staying informed on industry trends, you can reap the tremendous benefits of harmonization and standardization:

Staying informed

Staying up to date on trends is paramount to superior quality management. Consider all the changes that happen each year:

• New or updated compliance requirements
• Evolving customer preferences and product standards
• Emerging technology (software and hardware) supporting manufacturing and quality management
• Industry innovations

You must stay updated on what’s happening and do so on a region-by-region basis. Why? To meet customer needs and compliance demands for all locations. How can you harmonize if you’re unaware of the new regulations in each country you sell in? While you can’t forecast the future of quality management, you can stay informed about everything happening now.

Adapting your quality management system

A robust quality management system (QMS) that combines document control, training management, audits and risk assessments into one platform is one thing. Another is a flexible system that can handle regional variations and adapt to future changes.

Once you understand each country’s quality and compliance requirements, design your system accordingly. How?

• Configure automated workflows for processes you need to follow on a region-by-region basis
• Add web forms to collect the information you’ll need for region-specific reporting guidelines
• Edit data fields to accommodate language, culture and regulatory requirements for each region

A solid QMS provides a single source of truth for standardization plus adaptability to adjust the system for regional requirements at any time.

Prioritizing communication and collaboration

Communication is key. If you’re selling internationally, you likely have global teams spread worldwide, including suppliers, compliance experts, and operations managers. Adopt tools for sharing data and collaborating (ideally an eQMS) to keep the whole ecosystem in unison. Keep an open channel for updates on regional compliance standards and consumer demands.

With a robust system that encourages ongoing communication, you’ll better align quality goals and seamlessly maintain consistent standards.

Continuous improvement mindset

Whether you harmonize, standardize or do some hybrid of both, you must adopt a continuous improvement mindset. Even after initial success, roadblocks pop up. New performance objectives are added to the mix:

• CFO wants you to cut quality management costs
• Compliance managers wish to see a reduction in corrective action requirements
• COO wants a boost in production efficiency
• There’s a new regulatory requirement for product quality in Europe
• The regional director wants to improve customer satisfaction in a specific country

The list goes on and on. The point is, you’ll never fully be done harmonizing or standardizing. So, adopt the right mindset and culture early to overcome challenges.

Global harmonization and standardization: foundations of quality management success

Understanding global harmonization vs standardization lets you build better quality systems at your company. You can improve compliance and customer satisfaction more effectively across regional markets with harmonization. Through standardization, you can create a more consistent approach to quality management for all locations while streamlining its processes.