How Online Food Safety Loopholes Are Impacting Consumer Trust
Investigative journalism conducted by CNBC has shone a light on a plethora of food product quality problems that include but are not limited to expired foods and beverages, mislabeling, counterfeit items and a host of unresolved customer complaints. Many of these identified quality pain points are related to third-party sellers as opposed to the producing brand itself, but there is a consensus that the ecommerce behemoth's apparent failure to clamp down on the number of poor quality consumable products being sold through its marketplace is impacting both consumer trust and the brand reputation of the manufacturer.