![Fireworks celebration](/app/uploads/2020/07/etq-fireworks-1000x726.jpg)
Why Celebrating 100 Years Of Quality Matters
Over the last decade, there has been a concerted effort by the quality community to raise awareness of the role that quality plays in both business optimization strategies and organizational growth. Quality is an ever-present part of life, and while the average person might not understand the impact that it has on their daily routine, the simple truth is that quality is often considered to be not only a benchmark for success but also a barometer for brand reputation and consumer trust.